> For the complete documentation index, see [llms.txt](https://docs.klai.studio/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.klai.studio/engineering-reference-docs/software-testing-overview/ux-ui-checklist/brand.md).

# Brand

Outlining how your brand is executed goes far beyond naming the gradients and diagramming all the circles in your logo. There's storytelling, positioning and assembling what represents your product and the people behind it.